VIV China moves to Nanjing in 2018

25-10-2016 | | |
Credit: VNU Exhibitions
Credit: VNU Exhibitions

The next edition of VIV China, in 2018, will be held in Nanjing, capital city of China’s Jiangsu province. The new venue comes with a new concept for VIV China, with more activities and with a clearer focus on the different target groups per day.

The dates scheduled are 17-19 September, 2018, with the venue being the Nanjing International Expo Centre (NIEC).

“We have decided that it is time for something new, an exploration of the fresh opportunities and activities offered by a change of location,” said VIV China show manager Anneke van Rooijen. “Jiangsu province is in easy reach from important production areas from north and south China and the economic importance of Nanjing is increasing.”

Extending sales networks

Van Rooijen continued to say, “The move will allow our exhibitors to extend their sales networks and contacts to other parts of China. No less important for us, Nanjing offers good facilities for exhibitors and visitors. Nanjing has an international airport and can also be reached by train, road or plane for people from inside China. Its exhibition ground is high-quality and enjoys and excellent transportation link to the city centre by subway.”

She concluded, “So we see this as a really positive move that allows VIV worldwide to expand its VIV China visitor target groups more deeply into the provinces of China, to the benefit of everyone involved.”

VIV China 2016

As for this year’s edition, held 6-8 September, in total 15,155 visitors from 85 countries attended this event, which was still held in Beijing.

VIV China 2016 attracted trade delegations from India, South Korea and Russia. The trade show, held in co-location with the World’s Poultry Congress 2016, brought together the highest levels of animal husbandry industry for pigs, poultry, aqua and dairy.

Exhibitors

VIV China 2016 had 550 companies on the exhibitor list. Feed ingredients, additives and industrial feed counted for one-third of the trade show floor. One-sixth of the exhibitors were active in animal health. 50% of the exhibitors offered housing or (processing) equipment, mainly for pigs and poultry and egg processing. Regions ranging from the Americas and Europe to Asia and Oceania were represented on the stands of the foreign-based exhibitors.

Alongside the individual exhibits were a series of national pavilions for the USA, the Netherlands, Israel and South Korea.

ter Beek
Vincent ter Beek Editor of Pig Progress / Topic: Pigs around the world
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