â€œFollowing this review we have concluded that critical mass has become an increasingly important issue and that a partnership or consolidation with a similar minded business would provide the best long term opportunity for us to address this issue and to best satisfy producers’ needs,â€ says Director Jonathan Farnhill.
â€œOur subsidiary, Porcofram Marketing, has been at the forefront of pig marketing in the UK for several years and following a positive proposal from Thames Valley Cambac (TVC) – the leading independent farmer-owned pig marketing co-operative – the decision has been taken to sell the marketing business to them, thus creating a marketing group handling over 20% of available British pigs,â€ he said.
Charles Allen, Chairman, Thames Valley Cambac, comments that: â€œthis merger with Porcofram Marketing will bring a much needed boost to an industry that has been through seriously difficult times. The increased critical mass in a marketing sector that is reducing in size will enable the group to build on its relationships with processor customers for the benefit of its producer membersâ€.
General Manager Andrew Stockings comments: â€œTVC was established thirty-three years ago by forward thinking pig producers and provides a first-class service to its producer and processor customers. The company has a track record of which to be proud. The pig industry is in continual change and this acquisition will give the marketing sector a renewed impetus to overcome the lows of recent timesâ€. Related Website
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