Canadian Pork Label accepted by retailers
Pork Marketing Canada is reporting that its new
"Canadian Pork Label" has been well received amongst Canada's grocery
The Canadian Pork Label, which bears a Canadian flag
and the words "Canadian Pork-Porc Canadien," was introduced in June to help
consumers identify pork products of Canadian origin at retail.
to Roy Kruse, Pork Marketing Canada manager a Canadian Federation of Agriculture
study found 90 percent of consumers felt Canadian grown products should be
easily identifiable in the store and 95 percent would prefer to buy Canadian
The Canadian Pork Label differs to the US Country of Origin
Labelling, in that the Canadian initiative is completely voluntary were as the
US programme is mandatory.
Additional information on the Canadian Pork
Label can be found at putporkonyourfork.com
Click here for the free Pig Progress
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