Jose-Maria Hernandez, global marketing manager animal nutrition and health, DSM Nutritional Products, Switzerland
Pig Progress is valuable to our business in that it provides a way to reach our target audience and to target key decision-makers within the poultry industry. It serves an ever-changing audience around the world, and continues to provide us with higher exposure worldwide.
Customers often tell us that they’ve seen our advert in the magazine and ask for additional information about the advertised product. It is for this reason that we will continue to advertise in Pig Progress.
Both World Poultry and Pig Progress magazines have given us great insights and overviews about the feed industry relating to poultry and pigs, as well as related 'hot topics'.
I believe that in the future, Pig Progress will remain as an electronic and paper source of poultry information, maintaining a great mix of news, industry reviews, research reviews, trade shows, company profiles, etc.
On a scale from 1 to 10 (1 being extremely poor and 10 superb), I would value Pig Progress with an 8.
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