US: TV to feature a conversation about pork
What's the latest on the H1N1 flu? What are pork producers doing to be prepared? Is the economic forecast for the nation's pork industry getting any better? Viewers of RFD-TV will have an opportunity to get answers to those questions and more on Monday, Oct. 12, when the Pork Checkoff will sponsor an hour-long program that includes the opportunity for viewers to call in questions.
Long-time farm broadcaster Max Armstrong will be the host for "RFD-Live: A Conversation About Pork," which will air at 7 p.m. (Central Daylight Time). Scheduled guests include: Dr. Steve Meyer, an agricultural economist; Chris Novak, chief executive officer of the National Pork Board; Dr. Paul Sundberg, vice president of science and technology at the National Pork Board; and Wathina Luthi, an Oklahoma pork producer.
"This is a tremendous opportunity for us to tell our story to both pork producers and to others throughout rural America," Novak said.
"As we head into the typical flu season, we want consumers to understand that you cannot get the H1N1 flu from eating or handling pork. But we also want viewers to get a better understanding of what is happening within the pork industry. This is a tough time for pork producers. We want to tell consumers what producers already know: That not only is pork safe, nutritious and delicious, it also is an especially good value at your grocery store right now. This is a great time to be buying pork.
• Pork Checkoff
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