Year of the Pig attracts special activities
The world is waiting for the Chinese Year of the Pig to arrive. The event has set
many business people all around the world in motion. China will shortly see a
new piggy stamp - with flavour and smell, the US is preparing for pork
The stamp, issued by the Chinese Post Office, smells
of sweet and sour pork - when scratching the front. When licking the back
however, it tastes of that dish too.
The post office will release the stamps next month,
with the Year of the Pig officially starting February 18th.
In Chinese astrology, the pig is tolerant,
understanding, sensual, enthusiastic, sympathetic and realistic - moreover, it
is considered to be a peace keeper.
In the US, preparations
are on the way for by the National Pork Board (NPB) to celebrate the new Chinese
New Year in style.
On February 19th, a 15-day festival commences
marking the start of the Chinese year 4705 -the NPB will join Asian food
manufacturer La Choy in a US campaign to promote fresh pork and sauces and
A media tour, using TV, radio and newspapers, will be part
of the efforts to advertise pork recipes for the New Year.
â€¢ National Pork Board
â€¢ La Choy
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