Wayne Peugh new US NPB president
Wayne Peugh, a pork producer from Edelstein, Illinois, is the US National
Pork Board's new president.
Peugh succeeds Danita Rodibaugh, who remains on the
board. Lynn Harrison, a producer from Elk Mound, Wisconsin, was elected as vice
president. Both will serve one-year terms.
Looking into the future, Peugh pointed to NPB's planned launch of
the new Pork Quality Assurance Plus programme to deliver animal-care
and well-being solutions. "This is a considerable achievement in at least two
ways. It is the first time I am aware of that a commodity organisation has
worked with the entire chain on the animal well-being issue. And it will help
our producers remain competitive in both domestic and international markets," he
Export-market expansion will continue to be a priority, as will environmental
Under his predecessor, USDA completed a nutritional study that found that
multiple pork cuts are considerably leaner than they were just 15 years
ago. Also that a serving of pork tenderloin is as lean as that of boneless,
skinless chicken breast. Peugh said, "This is incredibly positive news for the
future of our producers and we will be promoting this aggressively to
Peugh is an Illinois native and a graduate of the University of Illinois in
agricultural economics. He began farming in Whiteside County in 1969. Peugh owns
and manages a farrow-to-finish operation with 3,000 sows. Leading Edge Pork
LLC/Peugh Farms markets 60,000 hogs per year.
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